Build your website in 9 easy steps with minimum cost

Interested to get a website for your business? Well, there are two options to choose from. Either get a web developer to take on this important project for you. Or take the DIY (Do-it-Yourself) approach. Your decision on which route you take will depend on many factors. The most important…

Continue ReadingBuild your website in 9 easy steps with minimum cost

Build my personal brand or my new business brand!

Personal Branding or Business Branding What is a personal brand? For a business owner, the personal brand is how you want the world to perceive you, what you want to be known for, what you want the people to think when they see or hear of your name. In marketing,…

Continue ReadingBuild my personal brand or my new business brand!

Collab Function “Thrive” for aspiring and early stage entrepreneurs

We are extremely happy and proud to announce Thrive as our first anniversary gift to the entrepreneurial community. A pure action led program created to address all aspects of the startup game and set you on a path of clarity, direction and action-based support. This is in no way just…

Continue ReadingCollab Function “Thrive” for aspiring and early stage entrepreneurs

Digital Marketing Essentials for Start-up Success

“For a start-up organization, digital marketing is the bridge to rapid and massive growth. Digital marketing has an effort – scale ratio which is impossible for traditional mass media, particularly for start-ups/ SMEs. A strategic and well-designed digital marketing strategy is a MUST for every entrepreneur who wants to succeed,”…

Continue ReadingDigital Marketing Essentials for Start-up Success

The Personal Branding MUST HAVE’s for Entrepreneurs

Reputation Leadership is a critical element of business growth At each stage of the journey, an entrepreneur will reap benefits of a strong personal branding in the form of valuable connections, peer support and even direct business results, says Carolina D’Souza. A Brand Storytelling Consultant, Creative Writer, and Reputation Builder,…

Continue ReadingThe Personal Branding MUST HAVE’s for Entrepreneurs

Reputation Leadership for Entrepreneurs – A Must Have or a Luxury?

If you are a start-up founder or entrepreneur, you are balancing every decision, every choice and every investment. So let me ask you, what are the must have investments for any entrepreneur? Technology - Yes Marketing - YesSales - YesReputation Management - What do you think? Two often repeated questions…

Continue ReadingReputation Leadership for Entrepreneurs – A Must Have or a Luxury?

How to Run a Successful Publicity Campaign for your Business.

If you are an entrepreneur or a start-up founder, you must have already read 100s of expert articles on why you must have a stronger online presence and aim for more visibility.  Do you wonder if this is good for you, especially in the early stages of business? My answer…

Continue ReadingHow to Run a Successful Publicity Campaign for your Business.

Why Small Businesses Need to Invest in Their Digital Presence.

For years, small businesses have asked the question – do we really need a digital presence? The answer is – yes. Research shows that much of our audience was already online before the pandemic. Studies conducted before March 2020 reported that 70 to 80% of people research a small business online BEFORE visiting the…

Continue ReadingWhy Small Businesses Need to Invest in Their Digital Presence.