Build your website in 9 easy steps with minimum cost

Interested to get a website for your business? Well, there are two options to choose from. Either get a web developer to take on this important project for you. Or take the DIY (Do-it-Yourself) approach. Your decision on which route you take will depend on many factors. The most important…

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Celebrating Female Leadership; Collaborative entrepreneurship for the new world

Excerpts from a though provoking article featured in Bizpreneur Middle East.  Everyone seems to be asking what the “new normal”, the world after covid will look like, and who will lead this new world. As we start to ask who are the ‘new leaders’ of our world, let me share…

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7 Reasons That Lead To Failed Marketing Campaigns

How many times did you think the marketing campaign that you put together was going to be a sure-shot success and it backfired? In this article, you will learn about some common reasons that have led to failed marketing campaigns for businesses both big and small.

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Why every entrepreneur needs to be a marketer in order to survive and grow?

What do you think comes first, the product or marketing? Contrary to popular belief, the function of marketing takes precedence and comes first. For a business to succeed, marketing should come into play much before the product/service is being created.

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Build my personal brand or my new business brand!

Personal Branding or Business Branding What is a personal brand? For a business owner, the personal brand is how you want the world to perceive you, what you want to be known for, what you want the people to think when they see or hear of your name. In marketing,…

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Collab Function “Thrive” for aspiring and early stage entrepreneurs

We are extremely happy and proud to announce Thrive as our first anniversary gift to the entrepreneurial community. A pure action led program created to address all aspects of the startup game and set you on a path of clarity, direction and action-based support. This is in no way just…

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The Personal Branding MUST HAVE’s for Entrepreneurs

Reputation Leadership is a critical element of business growth At each stage of the journey, an entrepreneur will reap benefits of a strong personal branding in the form of valuable connections, peer support and even direct business results, says Carolina D’Souza. A Brand Storytelling Consultant, Creative Writer, and Reputation Builder,…

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Five Benefits of Hiring a Marketing Consultant for Your Start-up

A well-planned marketing strategy is a crucial component of any business but how many start-up founders can pull this off?. One question we often get asked by clients very early on in the inquiry stage is " How much will it cost to build my website? The Answer – less…

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