Marketing memes have taken the world by storm. Originally a social media phenomenon, memes have now found their way into inboxes of people around the globe. It's no secret that marketers are using memes more than ever to attract attention to their businesses and products. Memes in marketing, what exactly…
When I see a great creative, it reminds me of the phrase “A picture is worth a thousand words.” This emphasizes the strong impact an image makes on a person compared to only words. Visual content is key. Dr. John Medina, in his book, Brain Rules says, "we are incredible at remembering pictures." …
Social Media for Business is a beginners guide for entrepreneurs, businesses, self employed individuals and freelancers.
What do you think comes first, the product or marketing? Contrary to popular belief, the function of marketing takes precedence and comes first. For a business to succeed, marketing should come into play much before the product/service is being created.
It is always exhilarating to watch something live. The live streaming of a match or a live candid interview gets our attention.Behind the scenes, an engaging conversation, ask me anything sessions
For years, small businesses have asked the question – do we really need a digital presence? The answer is – yes. Research shows that much of our audience was already online before the pandemic. Studies conducted before March 2020 reported that 70 to 80% of people research a small business online BEFORE visiting the…
